Insights Uncovered: A Real-World Data Podcast

“We needed an independent third-party validation from a credible external source like MarketScan, which is the gold standard.”

“While we have a lot of diverse sources, there’s obviously a need to look at a patient holistically. We are trying to ‘link’ the data on a patient level across all these sources.”

“The great thing about this area and the MarketScan databases, is it’s a very complete secondary source of information that gives someone a lot of details about folks who are seeking healthcare in the U.S.”

“One of the key uses of real-world data in [life sciences] is to demonstrate value after a product is approved. It’s looking to evaluate how and who use the treatments outside the confines of a clinical trial protocol and measure that value beyond ‘just’ the clinical effectiveness.”

“What we're hearing from our customers is that the ability to be successful in identifying fit-for-purpose data, and being able to answer the research questions that you have, really comes down to having the right partner that has a variety of different ways to approach the problem.”