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    Posts by Liisa Palmer

    Portfolio Leader, Real World Data Research & Analytics, MarketScan by Merative

    Liisa Palmer is the Portfolio Leader for real-world data research and analytics at MarketScan by Merative. After receiving her PhD in health policy and administration from Penn State University some 20 years ago, she joined Thomson Healthcare (now part of Merative) and has worked in outcomes research ever since.

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    HEOR explained: Improving healthcare decisions with real-world evidence

    How longitudinal closed claims data are advancing regulatory, epidemiology, and...

    By Liisa Palmer | 4 min. read

    Five questions to ask before choosing a real-world data provider

    When you’re working with real-world data (RWD) in a clinical trial setting, you must...

    By Liisa Palmer | 6 min. read

    Mortality data: Driving health research forward

    Learn how the MarketScan Mortality Database can help generate insights, examine...

    By Liisa Palmer | 2 min. read

    Measure the impacts of patient productivity loss and caregiver burden with real-world data

    When patients are struck with illness, their quality of life and well-being are of...

    By Liisa Palmer | 5 min. read

    Advance rare diseases research with closed claims real-world data

    MarketScan real-world data has been used to assess illness burden of rare diseases,...

    By Liisa Palmer | 8 min. read

    What’s more important: Real-world data quality or speed?

    Here is what executives from biopharma and medical device companies had to say...

    By Liisa Palmer | 2 min. read